Where is the Metaverse headed? Have you ever wondered? Since the pandemic digital transformation has been the main protagonist for small and large companies. But since Facebook changed its name to Meta, the revolution for the virtual world has been one of the most surprising.
After the announcement of the arrival of Meta, 4 out of 10 people worldwide have already heard about the Metaverse, and its acceptance is quite acceptable, especially within Generation Z and Millennials.
The metaverse and its popularity
Many claim that within two years the Metaverse will be $ 800,000 thanks to the popularity of NFTs and cryptocurrencies.
Today, the biggest bettors and connoisseurs of the Metaverse are from the world of video games and entertainment. Games like Fortnite or Roblox already use virtual worlds and millions of people around the world who play simultaneously.
In addition, it is not unknown that Fortnite has provided its platform for online concerts, so the virtual world expands its niche exponentially.
The world of fashion is also joining the virtual world brands as Vans and Nike have already taken advantage of the popularity of the Metaverse to sell their shoes or create virtual worlds like the “Vans World”.
So, in a few years with the rise of cryptocurrencies and the Blockchain, many other brands and organizations will also join the Metaverse. It is said that at least 70% of the brands will have a presence in the Metaverse.
A parallel world?
What previously seemed to remain in our imagination, today gains greater strength. The metaverse will be part of the routine, from work to entertainment.
A world where everything looks as real as in a video game. According to the Business Reporter, there were 5 million mentions of the metaverse in online conversations last year. Which indicates that acceptance is gaining strength.
So, if you are still not convinced, it is time for you to join the new digital transformation, do not be left behind.
Read the full note at: Puro Marketing.
