We are in the era of misinformation, where we as consumers have unlimited access to content, and this is why many brands seek to grab attention through increasingly entertaining and interesting messages that make a difference and capture the attention of…
“Five Nights at Freddy’s” is a phenomenon in the gaming industry that has captivated millions of players worldwide. In this indie horror game created by Scott Cawthon, players take on the role of a night security guard at a pizzeria. However,…
Before we start talking about neuromarketing in design, I will tell you a little bit about what it is. In principle, neuromarketing refers to a discipline that studies the behavior of the brain in the process of decision making and purchasing….
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