After all the drama that occurred with Twitter a few months ago, META has aroused the interest of the media with an announcement made by Zuckerberg in recent days.
In this sense, the CEO of Instagram and Facebook announced that META will have a verification method through a paid subscription.
It is no secret that paid advertising revenues are not at their best and that massive layoffs have taken place not only on Twitter but also in META. However, on the way to creating or revolutionizing social platforms, new winds are blowing that many do not like.
What is Meta Verified?
META is said to have copied Twitter with the Meta Verified service, which offers the verification emblem and other features to make Instagram and Facebook premium networks.
This is what Mark Zuckerberg let appear through a statement on Facebook, the badge you will be able to purchase via the web or also through the iOS app.
“Meta Verified starts at $11.99/month on the web or $14.99/month on iOS. We will be launching in Australia and New Zealand this week and more countries soon” – Meta CEO expresses in the release.
What does this service offer?
It is not only about having verification or the blue badge, which is worth noting that if you want verification for both Instagram and Facebook, but you will also have to pay this amount twice because it does not apply to both platforms.
But it is also about protecting the account and avoiding fake accounts of your brand, now you will be able to distinguish your content from others thanks to this verification.
In addition, Zuckerberg also stated that this way you will be able to “get extra copycat protection against accounts claiming to be you and get direct access to customer service. This new feature is about increasing the authenticity and safety of our services”.
Although there are no further details in the announcement, this feature could help combat the number one enemy of content creators “The Algorithm”, so it would be an ideal option to have greater visibility within the platform and have greater reach.
So, we’re still waiting for more details on the news, but if you’re interested in acquiring the service, it wouldn’t hurt to include it in your budget.
