Francisco Gonzalez
Francisco Gonzalez
diciembre 04, 2018 Blog 0 Comment

La Neurociencia al servicio del marketing.

{:en}Did you know that neuromarketing is the application of techniques from neuroscience to marketing? This has as its main objective to know and understand the levels of attention that people show to different stimuli and thus in this way try to explain the behavior of people from their neuronal ac...
Jhoanna Pisani
Jhoanna Pisani
octubre 08, 2018 Blog 0 Comment

LA ERA DEL MACHINE LEARNING

{:en}The machine Learning is a branch of artificial intelligence that creates programs capable of generalizing behaviors from the information provided in the form of examples, thus encouraging their automatic learning.{:}{:es}El machine Learning o el aprendizaje de máquinas cómo se definiría en e...
Francisco Gonzalez
Francisco Gonzalez
septiembre 10, 2018 Blog 0 Comment

Influencer y el Marketing en las Redes Sociales

{:en}The word influencer means influencer, is a person, who has managed to stand out in digital channels, especially in social networks, such as Facebook or Instagram, as well as video platforms such as YouTube.{:}{:es}La palabra influencer significa influenciador, es una persona,  que han logrado ...
Jhoanna Pisani
Jhoanna Pisani
julio 18, 2018 Blog 0 Comment

Realidad Virtual vs. Realidad Aumentada, ¿conoces la diferencia?

{:en}Although augmented reality and virtual reality are very similar, we should not confuse them. Both technologies have advanced a lot of time to this part and surely will continue to do so in the years to come. If you do not know what are the main differences between these two technologies, we inv...
Carled Arevalo
Carled Arevalo
junio 19, 2018 Blog 0 Comment

La evolución del Marketing

{:en}As time passes, the image of the brand becomes more important as a differentiator for the consumer. We can say that we went from the reign of the product to that of the brand. And in terms of marketing, we jump from a needs marketing to one of aspirations{:}{:es}El Marketing comienza desde la e...
Jhoanna Pisani
Jhoanna Pisani
junio 15, 2018 Blog 0 Comment

Llegaron las FinTech para revolucionar la banca

{:en}The word FinTech is a term that derives from joining the words Finance and Technology and encompasses all those companies that are responsible for applying the latest technological trends to traditional financial services in order to turn them into innovative services and products.{:}{:es}La pa...
Francisco Gonzalez
Francisco Gonzalez
junio 15, 2018 Blog 0 Comment

5 Pasos para fomentar la creatividad

{:en}Creativity is the ability to create, innovate, generate new ideas, concepts, to make new associations of ideas and known concepts that lead to new conclusions and solve problems, produce new, original and valuable solutions.{:}{:es}Creatividad es la capacidad de crear, innovar, generar nuevas i...
Daniela Venieri
Daniela Venieri
junio 12, 2018 Blog 0 Comment

Claves para que tu negocio despegue en internet

{:en}There are certain influential factors in the positioning that, as the name suggests, make our website appear in one position or another in the pages of Google results.{:}{:es}Existen ciertos factores influyentes en el posicionamiento que, como su propio nombre indica, hacen que nuestra web apar...
Francisco Gonzalez
Francisco Gonzalez
mayo 30, 2018 Blog 0 Comment

¿Que es un Hackathon?

{:en}Hackathon comes from the union of two words hack and marathon, seen in a simple way, is hacking for a long time; is a web development marathon, a meeting of programmers whose main objective is the collaborative development of software.{:}{:es}Hackathon proviene de la unión de dos palabras hack...