Having a website is the best showcase to publicize your company, what you do and how you do it; So having a professional website can help your potential customers make a purchase decision in your favor.
To strengthen your digital presence everything must start by creating an attractive and functional web page, so we leave you the vital points to consider when building or refreshing your web page.
> Logo, Slogan or brand and an attractive image: to start take advantage of the upper space of your page to give your business an identity, which should be captured from the first glance.
> Navigation menu: Remember that it should not take more than one line and transmit the essentials of your company, we recommend no more than 4 or 5 sections.
> Products or services: this should be the most important and attractive section of your page and highlight your most important products or services and if you can help yourself with striking images or photos, much better.
> Call To Action: The call to action button has to motivate your visitors to take an action and this should be focused to help them make a decision about your business.
> Do you have additional information? Now is the time to show it, use images that attract the attention of your customers and try to be the same style and size to maintain visual harmony.
> Social Networks: Use flashy icons and with direct links to your profiles on the Social Networks so that you facilitate your community the action of following you on these platforms.
> Footer: this should be a visible space that contains all the important information related to your business, based on providing credibility and closeness with your visitors. Here you can place your contact information such as: telephone, address, main links or contact forms. Take full advantage of them!
Remember that less is more, we know you have a lot to say, but don’t overwhelm your community, be concise and highlight the really important thing, it must be easy to navigate and intuitive.
